Social Media for Kelurahan Services? Strengthening Service Functions at the Kelurahan Madatte Office, Polewali Mandar

Pelatihan Pemanfaatan WhatsApp dan Instagram di Kantor Kelurahan Madatte Kabupaten Polewali Mandar

Abstract

The Covid-19 pandemic requires changes quickly, including the aspect of public services. The current situation hinders the community to get services directly, one of which is from kelurahan (the sub-district office). This community service aims to provide training to kelurahan officials and the community in optimizing the use of social media in providing administrative services and receiving suggestions,
critics, or complaints from the community. This mentoring activity was carried out through limited face-to-face meetings at the Kelurahan Madatte office by adhering to the covid protocol. The activity resulted in a positive response, both kelurahan service officers and users where various information services could be
accessed through the WhatsApp official account of Kelurahan Madatte. Although the available menus are still limited to the three services, namely: kelurahan address, administration services, and kelurahan’s social media accounts, it is hoped that after this training, kelurahan service officers will be able to innovate
to develop this system by adding other features. In addition, this innovation is expected to trigger local and national governments to provide more advanced technology assistance and budgets so that every smallest government unit which is also a service unit that is very close to the community can provide optimal
services to the community.