Nowadays franchise business is seen as a type of business that promises profits. Especially in minimarket retails such as Indomaret and Alfamart. However, these two mini markets cannot be found in West Sumatra, which actually offers Minang Mart as a modern retail with local wisdom. Minang Mart is the Main Program of TPKAD and is managed by three West Sumatra BUMDs and enlivened by local UMKM. This research is a qualitative research with descriptive approach and inductive method. Data collection using interview techniques, observation and study of related documents. While the Snowball Sampling Technique is used in determining informants. The research purpose is measure the effectiveness of Minang Mart Retail based on local wisdom as an alternative franchise in the Padang city. For this retail effectiveness, it is measured based on effectiveness measurement indicators according to Siagian such as Clarity to Be Achieved, Clarity of Strategies of Goals Achievement, Process of Analysis and Formulation of Strong Policies, Good Planning, Appropriate Programming, Preparation of Supporting Facilities and Infrastructure and Monitoring and Control Systems. Among the indicators that have been going well are Supporting Facilities and Infrastructure.
- The right of publication of all material information contained in this journal site is held by the editorial board / editor with the knowledge of the author. Journal Manager will uphold the moral rights of the author.
- The formal legal aspect of access to any information and articles contained in this journal site refers to the terms of the Creative Commons Attribution-ShareAlike 4.0 (CC BY-SA) license, which means that This license lets others remix, adapt, and build upon your work even for commercial purposes, as long as they credit you and license their new creations under the identical terms. This license is often compared to “copyleft” free and open source software licenses. All new works based on yours will carry the same license, so any derivatives will also allow commercial use.
- Each Ilmu Pemerintahan Widya Praja journal, both printed and electronic, is open access for educational, research and library purposes. Beyond this purpose, publishers or journal managers are not responsible for copyright infringement committed by readers or users.